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BLVDskin is on a mission to give all humans healthy skin
To achieve this, BLVDskin has crafted its very own blend of skincare cream, known as The Purge. The Purge is crafted with Coffee Seed Oil, Turmeric Root Extract and Oats. Putting the blend on your acne spots just once every-other night for 2 weeks will be enough to purge the skin of the toxins that creates the acne to start with.
Who?
It is believed as many as 50 million people in the United States suffer from face and body acne. While that may seem like a lot, BLVDskin is not just an acne-treatment brand, we are a healthy skincare brand. That is why BLVDskin is always looking forward and are currently working on crafted 3 other products from scratch to help give Americans clear and healthy skin. These products could be rolled out starting as soon as Q2 2022. Adding items to the brand is what will keep us fresh and people coming back to try our latest items after they see the amazing results The Purge has given them. It's not okay for us to assume acne will keep us growing alone; instead, we understand a full skincare line will be a major factor in us growing.
How?
We are starting from the ground up with this project, taking nothing and turning it into an entire brand. This means not only the cream, but also the packaging, designs, distribution, logistics, branding, marketing and more. We are also building up a sales team this fall to enable us to expand our reach.
We are aiming to grow this brand by getting into salons, spas, California local retailers and cosmetics trade shows. To do this will mean boots on the ground selling, lots of digital media marketing, plus P.O.P to build the brand on the store front side. Achieving sales will mean spending day after day getting out there and talking to people about clear, healthy skin and why BLVDskin is different.
Learn More:
The Purge will be contained in a 30ml glass jar which is sourced from international suppliers, filled directly at the laboratory, and sent to ShipMonk to be packaged in our custom-designed mail shippers. From there the packages will be packed in an external box and shipped to the customer. The product packaging will be supplied by PackMojo using 100% recycled and compostable boxes with our logo, name, and design. Every box will also have an insert showcasing our current featured product.
Starting in March 2021 Scott Wentling was added to the team. Hired to build the Kickstarter and website, he moved into a co-founder role in April 2021. Working alongside Bridget Keaton they have been putting all their effort into building the brand from scratch.
A capital investment into BLVDskin means we can fulfill the outstanding amount owed on the final purchase of the lotion from Allure Labs, are able to purchase the packaging, ship the product and finally, build a great brand. BLVDskin is dedicated to spending investments wisely and with great care. Growing into a nationally recognized brand is our goal, giving people healthy skin is our mission.